Wednesday, September 5, 2012

Bright food colouring ban article


     1.  Identify the health concern associated with using food colours in processed food products.
The health concern associated with using food colors in processed food products is that food colouring in foods poses a threat to psychological health, and that it can cause hyperactive behaviour within children.
2. Transcribe the evidence that suggests the levels of food colour added to food in Australia are safe.
In the article, it says that "...Food Standards Australia New Zealand(FSANZ), has ruled there is 'very weak evidence' linking artificial additives to hyperactive behaviour in children...the results were interesting...evidence supporting the link was not strong." This shows that they have not been able to see why the levels of food colouring added are not safe in the food for the consumers to eat.
3. List the food products commonly eaten by children that are most likely to contain the colours mentioned in the article.
Food products commonly eaten by children that would most likely have the food colourings mention could include M&M's, smarties (before they got rid of the coloruing) lollies, biscuits, cookies and chips.
4. The article refers to high levels of food colours being used in the UK. How would a consumer find the country of origin when purchasing food?
To find the country of origin when purchasing food, the consumer would have to look at the label carefully and analyze the area near the nutritional information table. The country of origin is amongst all the information with the ingredients that is present in the product.
5. Some confectionary foods manufactured in Australia (eg Smarties) have recently changed in colour. Discuss the visual appeal of the new products and whether you think that this change will affect their overall popularity with children.
Although these colours will not be as vibrant as what it was before with the artificial colouring, I feel that this will not affect the overall popularity with children because it still has great colours, and the taste will not have varied so much that the children won't like them anymore. Children like colours, and smarties still offer a good range, which is why I feel the popularity will not decrease significantly.


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